Recently, Carlsberg Brewery launched a football web tv channel Partofthegame.tv , a Web-TV channel about football and fan life. They launched 5 channels showing all aspects about football from the classic football matches to life as a fan.

Be sure not to miss the video clips about football funnies and rituals from the Football Magic channel or the bizarre story about fans in the stand and how fan culture sometimes go beyond reason.

As an extra feature, you also can upload your own favourite football and fan moments to Carlsberg web-tv (www.partofthegame.tv).