Nokia Intellisync Selected as du Branded Mobile Email Solution

Nokia today announced that du, the new telecom operator in the United Arab Emirates (UAE), is set to offer Nokia Intellisync Wireless Email to its consumer and business customers in summer 2007. The service is aimed at providing secure, easy-to-set-up mobile email and PIM (personal information management) functionalities for users ranging from individuals to businesses.

du is the UAE’s second national telecommunications provider and started its mobile service in February 2007. To distinguish itself in a well-saturated mobile market like the UAE, du has committed to deliver highly innovative and user-friendly services to its customers.

“Nokia Intellisync Wireless Email perfectly fits into our strategy and underlines the ambition to be an integrated service provider offering voice, data and content services over fixed and mobile networks,” Andrew Grenville, Executive Vice President, Enterprise Division, du, said.

According to the Telecommunications Authority (TRA), the mobile penetration rate in UAE is approximately eight times higher than the Internet subscriber rate*. “Given the increasing worldwide acceptance of mobile email, we firmly believe that this service for UAE is tremendously important,” says Scott Cooper, senior vice president, Mobility Solutions Unit, Enterprise Solutions, Nokia. “Nokia Intellisync Wireless Email provides du with a flexible and scalable solution that allows the company to bring mobile email to the mass market.”

“We selected Nokia Intellisync Wireless Email platform not only for the extensive range of device support but also for its advanced functionality,” Grenville continued. “With Nokia Intellisync Wireless Email, we are able to provide a solution for every market sector, from a consumer offering through to SME and large corporations’ behind-the-firewall requirements. This solution complements du’s mobility strategy and gives us the flexibility needed to meet the needs of our full range of customers.”

Nokia Intellisync Wireless Email is part of Nokia Intellisync Mobile Suite that provides access to powerful collaboration tools such as email, contacts, calendar, device management and synchronization of file and data and enterprise applications. Nokia Intellisync Wireless Email works in any groupware environment – ISP, Microsoft Exchange, Lotus Notes or Groupwise and can run on any kind of device platform – Symbian, Windows, Palm or Pocket PC. The highly scalable email solution supports industry’s widest range of different devices in addition to the Nokia portfolio of business devices.

Offering unmatched multi-device support, Nokia Intellisync Mobile Suite is the No. 1 “white label” email solution, with more than 35 new operator wins in the last 16 months. Nokia has sold more than 1.5 million user licenses to date.

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